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HBAL.com ReDesign, with Dave Ernst, chairman of Technology Committee

Monday, March 12th, 2012

Louisville Builder announced the HBAL.com website redesign in their November 2011 issue. The article mentions that their current website is not easily navigated and the search features are quite bulky. Since, the last time the site was revamped was in 2007, HBAL decided it was time for a refresh.

Our own Bob Thieneman, Jr., who is also the treasurer of HBAL, remarked on the importance of a clear web presence in the article. “If you don’t have a strong web presence, you’re cutting off a large part of the market.” (p. 6)

R.J. Thieneman builder, developer, and Louisville Realty Group realtor, Dave Ernst, has been an integral part of the redesign decision and process according to the article. Ernst serves as chairman for HBAL’s Technology Committee.

He states, “The challenge is to make the membership database more usable for our members and to make the website easier to search. Secondary to that is to make it easy for a consumer to find HBAL members that can meet their needs. We want to facilitate business to business commerce whereby tradesmen or associate members could find builders to market to, as well as making sure that a consumer could find tradespeople or vendors.” (p. 7)

In addition to these goals, some key improvements to the site will be better search functionality, easier navigation, user-friendly event and class calendar, better organized resources for members, and improved consumer guidance.

VIA studio was chosen by the Technology Committee, through blind review format, as the developer for the new site. As this design gets closer and closer to completion, be on the lookout for more exciting announcements and updates that will benefit every HBAL member.

To read more on this article, see the Louisville Builder issue here, or visit HBAL.com.

Rock Springs, an RJ Thieneman community, to host Louisville’s 2012 Homerama

Tuesday, February 14th, 2012

Rock Springs is one of two locations for Homarama 2012

The RJ Thieneman community of Rock Springs has been chosen to host Louisville’s 2012 Homerama. Presented by the Home Builders Association of Louisville (HBAL), Homearama gives potential and current area residents a way to explore Louisville’s finest communities. Whether you are looking to build a new home, find your dream home, discover resources to help remodel, or gather decorating ideas, Homearama is a not-to-miss event.

For over 50 years, RJ Thieneman has been producing innovative, wonderfully crafted homes that have drawn the attention of HBAL and Louisville residents alike. In fact, this is the sixth time that an RJ Thieneman community has been chosen to host Homearama.

By pairing careful planning and architectural diversity with exceptional amenities and a true sense of community, Rock Springs is the perfect location to build. A gorgeous, award-winning entryway opens up to rolling terrain, open spaces and full-bodied trees. These scenic views, combined with proximity to shopping and recreation, make Rock Springs a desirable place to call home.

With new sections of development underway and plenty of green space, visit Homearama July 14th – 29th, 2012, to learn how to build or own in the beautiful and distinctive Rock Springs neighborhood.

HBAL Sales & Marketing Council Awards

Monday, February 6th, 2012

Louisville, KY—The Home Builders Association of Louisville (HBAL) held their 26th Annual Sales & Marketing Council (SMC) Awards Ceremony on January 24. Members gathered together at the Hurstbourne Country Club to honor the winners for 2011.

Rock Springs was awarded the Best Single Family Development Under 300 Homes. The Rock Springs community has been recognized many times past for its unique homes and one-of-a-kind, award-winning entryway.

Louisville Realty Group also walked away from the event as a big winner! Louisville Realty Group won three awards: Best Logo Design of the Year in the Realtor/Developer category; Best Web Site for the Realtor category; and Best Newspaper Print Advertising in the Realtor/Developer category.

The communities of Rock Springs and Saratoga Springs are sold and marketed exclusively by Louisville Realty Group.

Thanks to all of those who put in the hard work and vision into creating Louisville Realty Group what it is today!

New Additions to Forest Springs

Tuesday, January 24th, 2012

The Shops of Forest Springs  welcomes Louisville Lifestyle MedicineEl Nopal Mexican Cuisine and Bruster’s Real Ice Cream to the growing Forest Springs community.
To read more, see our article in Business First  or visit the Shops of Forest Springs site  for marketing, retail, and location information.

RJ Thieneman Employees Love Their Community!

Wednesday, January 18th, 2012

Franklin Square Video Tour

Wednesday, September 28th, 2011

Please take a brief video tour of Franklin Square. Franklin Square offers quality restaurant, office, and retail space in the Frankfort, Kentucky area. Franklin Square is anchored by top national and regional retailers including Kroger, JCPenney, Office Depot, and Pier 1 Imports. The center’s close proximity to I-64 and US 127 allows it to easily serve seven surrounding counties, making it the dominant retail destination for the area.

For leasing information contact Brian Thieneman or David Ernst @ 502-491-4645

Take a video tour of Lot 70 at Rock Springs

Thursday, March 10th, 2011

Take a video tour of one of our homes in the Rock Springs subdivision. If you’re interested in this model, please visit the Rock Springs website for floor plans, pictures of homes and more.

Rock Springs Community Video Tour

Thursday, March 10th, 2011

Take a video tour of the Community at Rock Springs. You can view custom floor plan options at the Rock Springs website.

Louisville’s Best New Homes Showcase Video

Thursday, March 3rd, 2011

View the interview on WHAS’s Louisville’s Best New Homes on why RJ Thieneman communities are some of the best places to live in Louisville.

New Section of Rock Springs Now Open

Thursday, October 21st, 2010

Louisville, KY—RJ Thieneman announces the opening of a new section in its Rock Springs development in northeastern Jefferson County. Section 3a consists of 35 home sites, including several wooded walkout lots, a common area and a second entrance to the subdivision. The newly landscaped entrance is on Hitt Road, about a quarter-mile north of Hwy. 22, allowing access through the western side of the subdivision via Pebble Creek Drive. Engineering is currently underway in Section 3b, which is expected to open in early 2011.

The Rock Springs main entrance on Hwy. 22, about a mile east of The Summit, features an award-winning waterfall design that has drawn quite a bit of favorable attention to the subdivision since it opened last year. It is not uncommon to find the occasional photographer using the entry feature as the backdrop for family snapshots.

With the volume of visitors generated by the entry feature and the unique collection of home styles, along with the Rock Springs below-market financing program and simplicity of the neighborhood’s home-purchasing process, it has come as no surprise to the developer and its family of builders that Rock Springs has emerged as one of the most popular new developments in the area.